Fractional executive embed
An interim CRO or CMO who has actually scaled dating, inside your company, owning the number.
- $0 to $100M+
- built from the CRO seat in dating
- 3 ways
- Consult, Embed, Run
- $0 to $350M
- revenue our operators built
How we think about fractional executive embed.
Some moments call for an executive in the seat, not an advisor on the call. A leadership gap, a turnaround, the run up to a raise or a sale, the first 12 months after one.
We embed as your interim CRO or CMO, own the number, manage the team, and report like an executive. When the moment is over, we hand a working function back to your permanent hire.
Any of these sound familiar?
You need a CRO or CMO but cannot justify the full-time hire yet.
A function is drifting because no senior person owns it.
You have tried generalist fractionals who did not know dating.
You need someone who can both set strategy and run the team.
Where this hurts.
You need executive firepower you cannot yet hire full time, and the pool of people who have genuinely scaled a dating business is tiny. A generalist fractional exec will spend your runway learning the category, and a junior hire will not command the room. You are stuck between a seat you cannot fill and a number nobody is owning.
The work, spelled out.
- 01
A real operator, embedded
We place someone who has run revenue or growth at scale in dating, inside your org.
- 02
They own the number
Not a deck and a calendar of advice. They run the function, manage the team, and report like an executive.
- 03
Strategy and delivery
They set the plan and then execute it with your team, accountable for the outcome.
- 04
Clean handoff
When the time is right, they hand off to a permanent hire we help you find.
- 05
Scales up or down
Lighter-touch advisory, a full embed, or a managed department, as your needs change.
The result a partner sees.
- 01
Executive-grade leadership on the function that matters, now, not in six months.
- 02
A team that ships because someone accountable is running it.
- 03
A clean handoff to a permanent hire when you are ready.
Tangible artifacts, not slides.
An interim CRO or CMO embedded in your team.
A plan for the function, then its execution.
A team that ships against a clear number.
A clean handoff to a permanent hire.
Three ways to bring us in.
Lighter-touch advisory, if that is all you need.
The core offering: an interim CRO or CMO running the function.
Scale up to a fully managed department if you would rather hand over the whole thing.
Most agencies. Then us.
- Advises from the outside.
- Generalist who learns dating on your time.
- Leaves a deck.
- Owns the number from the inside.
- Has held the CRO and CMO seats in dating.
- Leaves a working function and a hire.
We embed as your interim CRO or CMO, own the number, manage the team, and report like an executive.
Our people have held these seats: CRO of a company taken from $0 to $100M+, monetization lead at a public dating company, growth leadership at a $350M group.
Honest answers, before you ask.
Want this run, not just recommended?
Tell us where fractional executive embed is hurting. We will tell you what we would do. Then we will do it, or run it for a single management fee.