High Intent · Owned & Operated

We don't just sell the platform. We operate on it.

High Intent owns and runs a portfolio of consumer dating websites on the same white-label stack we sell to partners. Same payments, same moderation, same marketing engine, same apps. When we say it works, we mean it works for us, every day, with our own money on the line.

7
brands on our own stack
4
lead brands live today
Same stack
we sell to partners
Lead brands

Consumer dating brands, live on our own stack.

DatingLab homepage shown in the High Intent editorial frame, on warm paper

The intent-first dating app for people Tinder, Hinge, and Bumble wore out. Six curated profiles a day, verified humans only, and opening messages crafted by the Lab so conversations actually start. Native iOS, built and run on the High Intent platform. Reply rates run roughly 3x higher than swipe apps.

Smooch homepage: Verified Dating for Real People, Since 2001, with a sign up panel beside a grid of member portraits

Verified dating for serious singles, established 2001 and trusted for 25 years. Compulsory government-grade ID checks, human plus AI safety review, and a deliberate anti-swipe experience across seven countries. One of the longest-running paid dating brands online, operated end to end by High Intent.

Just Singles homepage: Searching for Singles, a warm photo of a couple with a Join For Free email signup

Mainstream online dating for UK and international singles who want straightforward, paid-quality matchmaking without the games. Every profile is reviewed, customer support is staffed by real people, and the experience works on any device. Protected by Online Dating Protector and run on our own platform.

DatingAgency.com homepage: Premium Dating Site for Serious Professionals Seeking Genuine Love, with a Join For Free panel

A premium dating site for professionals who are serious about finding a long-term partner. Curated, agency-style matching, vetted profiles, and dedicated support, built for people who want quality over volume. Operated by High Intent on the same platform we license to other brands.

Wider portfolio

More brands, same stack.

Alongside the lead brands, High Intent also operates the following on the same platform: WooWise, Gloh, Mixxy. Each one tests a different angle of the market, and everything we learn from running them feeds back into the product our partners use.

  • Brand
    WooWise
    On platform
  • Brand
    Gloh
    On platform
  • Brand
    Mixxy
    On platform
High Intent Platform

Want the same stack behind your brand?

If you're launching a new dating brand and want the platform that already runs ours, start with the overview. If you already operate a platform and need the apps, marketing, or operations help, our services team handles that as a separate engagement.